First, if you are going to do it. Have a goal. What are you trying to accomplish? If you don’t have a vision, you’ll fall apart. I was co-leader in an alli and we didn’t have a vision. People were leaving and I was kicking people almost on a daily. I left and started my own with a goal of no drama and being a top 100 alli. We made top 100 in less than 3 months. We’ve been as high as 30. And we may have 1 person leave or kicked a month. Good people will be drawn to good people.
There is a careful balance between recruiting and spamming the chat channels. Don’t post your announcement every 5 mins. It’ll get you blocked and people will resent you.
With that said, you have to get in and be active in the chat channels. Login, say hey or good morning and generally someone will respond. When someone asks a question, if you know the answer, answer it. Create a name for yourself. Now this isn’t without its headaches. Chats can be full of DRAMA!!! But every now and then someone will say they are unhappy w/ their alliance and you can try to get them.
Have something short and catchy. Look at other recruitment announcements and see what catches your eye. Would you join them? Then that’s the mold you might want to follow. What kind of players are you looking for? Experienced players? Noobs? Anyone? What do you offer that others don’t? NOTE: One thing we advertise is “an active alli chat channel”. Many players don’t feel like they are part of a group because no one talks. We congratulate promotions, level ups, etc. say good morning. Give others a hard time. Ain’t that right @Resol??? LOL
Feel free to shoot me a message on Line (user ID is -Jon-Snow-) if you have any questions. And good luck.