This game made 34 million dollars of revenue in less than a year. They’re not just using tricks, they’ve actually got a strategy.
Interestingly their strategy includes just tossing offers out there and seeing how they land. And sizing up offers for different customer brackets. That’s how you get some of the offers that look preposterous to some, but for someone else it’s just what the doctor ordered. And it’s how they get me to grab a 2,29 euro offer here and there. If I can fancy a 4 euro lunch at work every day I might as well splurge on that.
Funny thing is, I’ve never spent less on digital games ever since I started playing mobile F2P games. But this game is one hell of a seductive one. They’re doing a masterful job at getting you to spend money. So, while I’m still spending considerably less on digital gaming than ever before in my life, while spending no less hours and being no less entertained, this is the one game I’ve spent most on. I think it’s a win win.