Because. Humans.
You might say they got lucky with free summons
But the odds of 2x free costumes for Gravemaker ( even in a 30x teammate alliance ) is crazy
One of the best choke point, business decisions SGG made was to force players to equip a specific base hero, or a costume.
If you want base Gravemaker ( great for attack ) AND costume Gravemaker ( appears better for defense ) you need 1x costume AND 2x base hero ( Spend depth 16.148 years for HA10 retraining and $ 2,244 USD ( 179,988 gems ) for featured hero in Tavern )
Whales++
There are some interesting innovations in Asia
The Whale+, and the Whale++, are only possible with games having insane Spend depth
One Whale++ program has a 100* 1.1 hero as a reward for spending $ 74,000 USD on In App Purchases. Then you need 100* ascension items. One player, with multiple accounts, got the hero to 100* 8.160 in less than 6 months playing
Supplied Fun
The more I observe freemium games, the more I see them as company towns ( see notes )
People in the USA will work for less than a guaranteed, livable wage ( see notes )
The objective for SGG is to only supply as much fun as needed to keep the majority of players retained and engaged
Then create monetization strategies for all players, but especially Whales, Whales+ and Whales++
Notes
Click for notes
Spend depth
Company town
Livable Wage
Click for USA minimum wage issues
Tipped Minimum Wage
If the law says the pay must be at least minimum wage, why not just set it to minimum wage
Sub-minimum wage
(Workers With Disabilities Can Earn $3.34 An Hour. Agency Says Law Needs Change : NPR)
FIN